Pricing

Updated 23 July 2026

Short answer: explain.ink is pay as you go. You buy video minutes and a video costs the minutes it actually runs, so a 90 second explainer costs a minute and a half. You are charged only when a video renders, never for a failed one, and the minutes you bought stay yours for twelve months.

Pick your plan

Every plan is a pool of video minutes. They are yours to keep, even after you cancel.

Available first
Pay as you go
$5 / min
No plan · buy minutes in packs
  • Every style, every voice, many languages
  • Videos up to 5 minutes
  • Your minutes stay yours*
  • Full commercial rights, yours to sell
  • Best for the occasional video
Coming
Starter
$49
30 minutes · ≈ 18 videos
  • HD, widescreen
  • A set of core styles
  • A starter set of voices, English
  • Videos up to 3 minutes
  • Topic, script or document
  • No watermark, yours to sell
Coming
Creator
$79
60 minutes save 19% · ≈ 35 videos
  • Everything in Starter
  • Vertical and square, for social
  • Every style, or upload your own
  • More voices, many languages
  • Videos up to 5 minutes
  • Narration with real intonation
Coming
Studio
$189
180 minutes save 36% · ≈ 105 videos
  • Everything in Creator
  • Every voice
  • Videos up to 5 minutes
  • Documents up to 150 pages
  • Subtitles (SRT) with every video
  • The narration as a separate MP3
  • Every drawing as a PNG, to reuse anywhere
  • Export to GIF, WebM and MOV
  • Commercial rights to every asset, not just the video

You pay for the length of the video you get. A typical explainer runs about 90 seconds, so it costs a minute and a half. You are charged only when the video renders, never for a failed one. And your minutes do not vanish when a plan ends: they roll over and stay yours for 12 months from purchase, even if you cancel.

* Minutes last 12 months from the date of purchase.

What does a video actually cost you?

Length is the only variable, and length follows the script rather than a plan tier.

A landing page explainer

Sixty to ninety seconds, so it costs a minute and a half of your balance. That is the length that holds attention above the fold.

A course lesson

Three to five minutes per idea. A forty lesson course is simply forty of those, produced whenever each script is ready.

A failed render

Costs nothing. You are charged when a video is finished, so an experiment that does not work out is not an expensive one.

Frequently asked questions

How am I charged?

By the length of the finished video. You buy minutes, and a video spends the minutes it runs, so a 90 second explainer costs a minute and a half.

What happens if a render fails?

You are not charged. Billing happens when a video finishes, which is why an experiment that does not work out costs nothing.

Do my minutes expire?

They stay yours for twelve months from the date of purchase, and they do not vanish if you stop buying more.

Do I need a subscription?

No. Pay as you go is the model that is available first, and it has no monthly commitment attached to it.

Can I use the videos commercially?

Yes. Every video comes as an MP4 with no watermark and full commercial rights, including client work and monetized channels.

What is included in the price of a video?

The script, the drawing of every scene in the style you picked, the narration, and the rendered MP4. There is no separate charge for voices or styles.